The Importance of Having It
Local search engine optimization (SEO) offers invaluable support to small businesses and those with multiple locations, aiding in their growth and customer attraction efforts. At Blee Marketing, we recognize the complexities involved in managing your own SEO requirements, which is why we’re here to lend a hand. Our approach begins with a clear explanation of what local SEO entails, followed by elucidating its significance for your business. When you’re ready, our proficient team stands ready to provide this essential service upon request.
Google’s initiatives have democratized advertising for small to medium-sized enterprises, providing them with an opportunity to compete with larger industry players regardless of financial resources. Previously, hefty budgets were required to advertise effectively, often exceeding a million dollars. However, with the advent of social media platforms and online marketing, businesses can now engage with the consumer market without exorbitant expenditures.
Our Services
Introducing Google My Business (GMB), your online business profile, formerly known as Google+ Local and Google Local. If you haven’t claimed your listing yet, we can assist you and optimize it for maximum visibility.
We offer citation management, ensuring your contact information appears consistently across various platforms. Additionally, our services include website localization, reputation management, and acquiring high-quality backlinks.
In today’s competitive landscape, standing out is crucial. With our expertise in local SEO serving New York, New Jersey & Connecticut, you can compete effectively in your market.
Don’t lag behind—let our SEO specialists optimize your online presence and outshine your competitors.
What constitutes a local search?
Almost 46 percent of all searches focus on a local intent.
Achieving a decent ranking for general search queries, like “how to fix a running toilet,” is relatively straightforward. However, when the search indicates an intent to make a purchase, such as “find a plumber near me,” it triggers a different response from search engines.
For these localized queries, often including terms like “near me” or specific locations, search engines understand that the user is seeking business listings tailored to their location. Consequently, the search engine results pages (SERPs) prioritize displaying relevant local businesses.
You’ve likely observed this yourself when searching for specific items like shoes, books, or vacuum cleaners. The SERPs typically present a map with several businesses listed beneath it, accompanied by essential details such as operating hours, address, phone number, and ratings where available.
